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Internal market orientation leveraging firm performance via internal success

  • Qionglei Yu
  • , B. Barnes

    Research output: Contribution to conference › Lecture/Speech

    Original languageEnglish
    Publication statusCompleted - 2 Apr 2016
    Event2016 Global Marketing Conference -
    Duration: 24 Jun 2016 → …

    Conference

    Conference2016 Global Marketing Conference
    Period24/06/16 → …

    Keywords

    • Market orientation

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