Productive entrepreneurship: A street food business model canvas promoting sustainable innovation and digitalisation in the informal economy of Bangladesh

Purpose
Our study examines entrepreneurial behaviour amongst street food vendors functioning within Dhaka, Bangladesh's informal food sector. We considered our conceptual framework and how it moderate the entrepreneurial behaviour of vendors.

Design/methodology/approach
We aim to investigate 1) entrepreneurship, 2) development, 3) innovation and 4) ethics, the concepts of our conceptual framework shaping the behaviour of the street food entrepreneurs. To investigate associated concepts, we adopted a mixed-methods exploratory sequential approach, with qualitative data collection followed by a
quantitative phase.

Findings
Based on findings, we proposed amendments to the originally developed framework to enable informal and unproductive entrepreneurs’ transition towards formal and sustainable, productive value-added outcomes with social impacts.

Originality
Gaps indicated through critical evaluation of local contexts and literature review, we explored factors influencing the entrepreneur's unproductive behaviour and developed a Street Food Business Model Canvas bespoke for the informal economy and street food vendors functioning within.